03 Jul, 2010

Nice work for FT, Gorillaz and more

Posted by: admin In: Creative Review

We’ve had some great advertising and music video projects sent into CR Towers lately – here’s a selection of our favourites… First up is this print ad from DDB London for the FT, which was launched to coincide with last week’s emergency UK budget. The ad plays on the Tesco Value logo to comment on the swingeing cuts that the government is planning. The creative team on the campaign is Dave Henderson and Richard Denney, with design by Pete Mould.


BBH in London is behind this new Vodafone spot, which sees F1 drivers Jensen Button and Lewis Hamilton try to build a racing car from scratch. Miraculously they figure it out… Creative team is Matt Doman and Ian Heartfield, director is Outsider’s James Rouse.


Unusually for an art gallery, the Barbican in London has commissioned an ad to promote its current exhibition, The Surreal House. The spot is directed by Tom Haines.


This anti-death penalty advert is from TBWA Paris and is directed by Pleix. The spot depicts four execution scenes comprised of statues made of wax that melt under the heat of the Amnesty International candle logo.


Aardman Animation has created this info film for the University Hospitals Bristol NHS Foundation Trust. The moving film aims to guide children through the experience of receiving radiotherapy, and features the voices of children who have previously had the treatment themselves. The animation is directed by Emma Lazenby.


More animation, this time from Jamie Hewlett and Passion Pictures’ Pete Candeland, for the latest Gorillaz release, On Melancholy Hill.


Tom Kingsley from Colonel Blimp has directed this music video for Darwin Deez track Up In The Clouds. The charming promo features Deez floating around the sky while trying to win back his girlfriend after a fight.


Adam Comiskey directed this film in response to a brief on the Radar music video site. Comiskey describes the animated promo, for Pancho Ballard & The Banditos track Cut Throat of Old Mexico, as “a Western themed music video with a horror twist”.



This trailer, from Red Bee, is for the new series of kid’s TV show Horrible Histories. The film, which can be viewed on the CBBC site, here, is an amusing spoof of make up and beauty ads, with a Viking, Egyptian and a Georgian Smallpox sufferer all revealing their beauty tips. Visitors to the Horrible Histories site can also upload photos and try out the looks for themselves (still shown above).


More print work from DDB London now – this time for Harvey Nichols, for the clothing store’s sale. The creatives for the ads are Steve Hall and Daniel Seager, with photography from Anoush Abrar and Aimée Hoving.


Tundra* has written and directed this film to promote the Lovebox Festival in London. The team were given an open brief, so came up with the concept that “the festival is one of the last places you can really let go – the last place of anarchy!”. The film features music by Groove Armada.


Finally, we end with this great animated film that I saw as part of the Saatchi & Saatchi Directors Showcase in Cannes last week. Directed by Serene Teh, it tells the story of a parkour adventure through individual drawings. Lovely stuff.


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